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Editor:  Olá Nick, é o  Consultor de Pré-vendas Sênior para o  Customer Intelligence da Emailvision, como descreveria a sua função?
Redazione:Salve Nick. Tu svolgi l'incarico di Senior Presales Consultant per Emailvision Customer Intelligence.Potresti spiegarci in cosa consiste la tua attività?
编者:  您好, Nick,作为Emailvision客户智能部的售前高级顾问,您能否描述一下自己的职责? Nick: 我负责通过分析和细分客户信息以及市场行为数据来确定价值,以创造机会。   编者:Campaign Commander客户智能的三大好处是什么?
Redakteur: Hallo Nick, Sie sind der Senior Presales Consultant für Emailvision Customer Intelligence würden Sie bitte Ihre Rolle beschreiben?
Redactie: Hallo Nick, jij bent de senior presales consultant voor Emailvision Customer Intelligence. Kun je je functie omschrijven?
Editor:  Hola, Nick. Eres Consultor de Preventas Senior  de Emailvision Customer Intelligence, ¿nos podrías describir el trabajo que desempeñas?
Manager :  Bonjour Nick, vous êtes le Senior Presales Consultant en Customer Intelligence au sein d’Emailvision,  pourriez-vous expliquer en quoi consiste votre travail ?

Q&A with Emailvision Customer Intelligence Guru Nick Dennis

Editor:  Hi Nick, you are the Senior Presales Consultant for Customer Intelligence  in Emailvision would you describe your role please? Nick: I’m responsible for identifying value creation opportunities by leveraging customer intelligence and evangelizing the benefits...

Starbucks goes Gaga!

If you’re a Little Monster – the affectionate term Lady Gaga uses for her fans – then the date May 23rd 2011 is most likely highlighted in your diary iPhone as it’s the day her...

Necessity is the mother of innovation

I am a fan of Flaming Lips. No, I am not referring to surgically enhanced pouts, but rather to the music group The Flaming Lips, known for their very particular brand of psychedelic, chillout music....

Email Marketing at the Heart of Social Networks - Ep 9/10

Increase Conversions with Consumer Generated Content

Email Marketing at the Heart of Social Networks - Ep 8/10

Get Customers Talking Back It's a good idea to implement new communication strategies to encourage consumers to engage in a conversation for your products or your brand with influencers and become their friends. And social media...

The Challenge of Social Networks and Why Businesses Need Them

According to a recent study by Ifop for the Atelier BNP Paribas, 38% of French executives believe it is essential to integrate Facebook or Twitter. With more than 20 million active members in France, Facebook...

Love somebody? Set them free

In email marketing, like in love, there are several ways to end a relationship, and some are better than others. Yesterday, a miserable rainy afternoon, I thought of tidying up my cluttered inbox. Went on deleting...

Your Digital Tattoo - it lasts a lifetime

As someone who has worked in the digital space for over 10 years I welcomed the arrival of social media with open arms.  The benefits are well documented elsewhere; it brings people together, it's fun and...

Superbowl & Social Media

Yesterday saw the 45th annual Superbowl in the USA - the culmination of a great season of American Football. One of the biggest sporting events in the US and in fact the world's calendar. Not being...
Dans cette troisième édition «les Tops de la semaine» nous avons posé la question à nos experts internes "Quelles sont les meilleures chansons à écouter tout en créant des campagnes d'email marketing"? Et voilà leurs réponses :  
Dans la deuxième édition «les Top de la semaine» nous avons demandé à nos experts "Quelles sont les principales raisons « d’échec » d’une Campagne d’email marketing ? Voilà ce qu'ils ont dit :  
Cette semaine nous avons demandé à nos experts internes quels sont les «meilleurs façons de fidéliser les clients grâce à des campagnes d'email marketing ?" Et voilà ce qu'ils ont dit ...  
Comme toujours nos experts vous offrent leurs conseils sur l’email marketing! Cette semaine ils vous apportent en 10 conseils les meilleurs moyens d’assurer un taux de réception en toute efficacité.   Voici les piliers de la délivrabilité...

Email Marketing: King of ROI

Put Your Money Where Your Product Is

Positioning Positioning Positioning

Positioning is the physical and perceived qualities of your product or service.  Your positioning depends on how you adapt the marketing toolbox or the ‘sacred’ 4P’s* of marketing according to which segment you are targeting. ...

Customer data gone walkies?

It can be a real nightmare for brand owners and is happening more often than we think. It is enough to look at a number of recent  mishaps to understand how serious this  issue is. Looking...

Betere kerst met doordachte e-mailmarketingstrategie

De winkelstraten stromen vol tijdens de feestdagen en ook online neemt de drukte toe. In 2009 besteedde Nederlandse consumenten bijna 8 procent van hun kerstaankopen online en dit percentage loopt ieder jaar verder op. Kerstmis...

What's in a Date?

What’s in a date? Last week was my birthday.  Nothing momentous in that – it happens every year (alas). But what was surprising was the response from companies I’d previously signed up to during the past...

And the winner is....

Yesterday, Time magazine announced their 2010 person of the year - and the award goes to Mark Zuckerberg, the CEO and founder of Facebook. At just 26 years old, Zuckerberg is the 2nd youngest person...

Let's get it on...

Okay, we're not actually going to get it on but we will be getting personal. At least as personal as you can get in an email.

Snow time for hitting the high street...

With much of the UK currently under deep snow, transport systems have gone kaput and many of us (myself and a few north England based colleagues included) are snowed in - we're looking for something to...

Are email marketers spooked by Halloween?

The Simpsons have a Halloween special episode....the supermarkets are full of sumo sized pumpkins and witches hats...even the X Factor has a halloween special this weekend. So where are all the halloween emails? Are email marketers...

Email Marketing - not just for Christmas

With Summer now well and truly over...the shops are already full of tinsel and advent calendars, letting us all know that Christmas is once again round the corner. Or 3 months away.... For most organisations, the...

When in doubt, test!

The word “test” scares many adults. Well, at least it scares me. It brings to mind school exams and report card day, with my teacher standing in front of the classroom and calling out names...

Targeting (or who should I shoot first?)

Making a choice to go down path A means you choose NOT to go down paths B, C and D.  Choosing a given path means you commit your resources to that path.

So you think you know Social Media?

With the rise in popularity in social media usage among marketers - or at least a rising interest in how social media can benefit a business and integrate with other marketing channel, we decided to...

Segmentation, a short and fruitful lesson in being you

Where did I come from?  Where am I going? How long have I got? – Deckard from ‘Bladerunner’

Sorry...what was your name again?

Sorry... what was your name again?   I like to think of myself as a bit of an old pro when it comes to email marketing. I’ve been in the game long enough: ten years, to be precise....

Signup Process: Keep it simple. And leave no doubt.

A few days ago I blogged about the importance of setting up a Welcome Program and that got me thinking about the thing that kick starts the process: the signup form and procedure. Ideally you...

Exhibition, Dummies....and the Art of Storytelling

Last week saw the Emailvision team attend the Marketing Week Live tradeshow at Olympia in London. This show has grown over the last few years, previously being the standalone ‘Online Marketing Show’, to now being...

You Had Me At Hello: Engaging Customers with a Welcome Program

When I walk into a Victoria’s Secret store, a flock of sales clerks always rush to my side with a “Hello, how can I help you today?”. They want to know what I am shopping...