Personalization

Emailvision recently sent out its annual Christmas card wishing everyone a Merry Christmas and a Happy New Year. But what is the story behind the ecard and what does it all mean? The card includes a...

Okay, we're not actually going to get it on but we will be getting personal. At least as personal as you can get in an email.

A few days ago I blogged about the importance of setting up a Welcome Program and that got me thinking about the thing that kick starts the process: the signup form and procedure. Ideally you...